What’s the Secret to an Eternal Private Life?

by Dawn Pugh

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What’s the Secret to an Eternal Private Life?

Google Inc.
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Climb aboard the Virtual Revolution and learn how 20 years of the web has reshaped our lives.

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‘Every day in Britain millions of searches are carried out on Google for free. Every month we spend millions of hours on Facebook for free and read millions of articles from free newspapers.

But now look at it the other way round.

Every day Google gathers millions of search terms that help them refine their search system and give them a direct marketing bonanza that they keep for months.

Every week Facebook receives millions of highly personal status updates that are kept forever and are forming the basis of direct advertising revenue.

Every month free newspapers plant and track a cookie tracking device on your computer that tells them what your range of interests are and allows them to shape their adverts and in the future, even content around you.

So you’re not just being watched, you’re being traded. The currency has now dramatically changed.’

“Are you happy to trade your privacy for free access to web sites and services?”

“Or are you worried that your personal space is being eroded by companies who are building databases of your online habits and preferences?

The term “privacy” means many things in different contexts. Different people, cultures, and nations have a wide variety of expectations about how much privacy a person is entitled to or what constitutes an invasion of privacy.

Internet privacy is the ability to control what information one reveals about oneself over the Internet, and to control who can access that information. These concerns include whether email can be stored or read by third parties without consent, or whether third parties can track the web sites someone has visited.

Another concern is whether web sites which are visited collect, store, and possibly share personally, identifiable information about users. Tools used to protect privacy on the Internet include encryption tools and anonymize services like I2P.

“So what does this mean for privacy?”

“How much do you know about the deals you may be making with your data?”

Source: The Virtual Revolution

“Let me know your thoughts on this controversial issue and if this has yet affected you or your loved ones?”

Dawn Pugh Therapy expert.

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